Madhuri 'Madhu' Sheth
Executive Committee Member
Jain Society of Greater Atlanta
Co-Founder | Sheth Family Foundation & Sheth Foundation | Atlanta, Georgia, USA
Janam Bhumi:
Kutch, Gujarat, India
Dharma Bhumi:
Chennai (Madras), Tamil Nadu, India
Karma Bhumi:
Atlanta, Georgia, USA
In Step With Life & Purpose
The ‘Madhu’ Factor: “Courage is about building a home and heart wherever destiny takes you without compromising your moral core.”
THE WOMAN
Born in Kutch, Gujarat, raised in Madras (Chennai), Tamil Nadu, and now settled in Atlanta, Georgia, Madhuri ‘Madhu’ Sheth’s life was almost nomadic, albeit deeply rooted in her Jain ethos. “I have a little bit of gypsy in me,” she says with a twinkle in her eye. “I always wanted to see the world.”
Madhu grew up in a conservative Jain family, where her parents emphasised the importance of education and Jain values. She attended a prestigious Gujarati medium school where she flourished academically and socially. After graduating from college, Madhu returned to teach Gujarati at the same high school where she was once a student. She says. “I was the first girl from my community in Madras to do that, and my parents were both proud and nervous.”
When working at the school, a friend introduced her to a literary association, founded by a young man called Jagdish Sheth. “As we worked together, I realised he was brilliant and thoughtful, a true gentleman,” she smiles.
Jagidsh moved to the US and planned to complete his MBA in two years. Madhu waited but Jagdish decided to pursue a PhD, so he invited Madhu to join him in the US. In the early 1960s, Indian marriages were strictly arranged by elders. She recalls the nerves. “I had no idea how I was going to tell my conservative family about Jagdish. I confided in a cousin, who lived with us at the time, and he became the messenger. After much deliberation, we were engaged.”
There was still a twist in the tale. Being a student, Jagdish could not travel back to India to get married. So, Madhu flew to the US, where they would get married. Her adventures were only just beginning.
THE JOURNEY
Travelling alone to a foreign country can be scary for anyone, especially for a young girl. But Madhu’s sense of adventure was second to none. She knew she had to make the trip to be with Jagdish. She says, “It was thrilling and terrifying. It was my first flight, my first time away from home, my first winter.”
She landed in Pittsburgh to be greeted by an unforgiving winter. “I felt like I had landed on another planet.”
It was not just the weather she had to acclimatise to. “There were no Indian groceries, no familiar smells, no family to call. “I made ‘dal’ from green-pea soup because that’s all I could find. I learned to cook, clean, and run a home—things I had never done before.”
They got married, lived simply, and had two children, a girl, Reshma, and a boy, Rajen. As Jagdish moved across states for his career, Madhu found a way to make the best of every move. In Campaign-Urbana, Illinois, she started teaching Hindi to her children and other Indian children after school. She dreamed of starting a student catering service, which did not pan out. Instead, she turned her Indian vegetarian cooking skills into ‘Meatless Magic’ classes. She also had her own boutique called Madhu’s Imports and Exports.
It was her way of carving out an identity for herself. She integrated into the American way of life without compromising on her Indian roots. Madhu says, “When my children’s friends came over, I explained why we eat and serve only vegetarian food. They discovered ‘samosas’, ‘theplas’, ‘idlis’ and more.”
A hands-on mother. Madhu learned to swim. She says, “I wanted my children to learn to swim. But I thought, if they’re drowning, how will I save them? So, I learned first—and even became a lifesaver,” she laughs. Skiing, cycling, skating—she embraced it all. “I love the outdoors; it keeps me young.”
THE SPIRIT WITHIN
When Madhu’s daughter was four, she asked her why they did not go to church like her friends did. “We had no temple, no community then. That moment stayed with me.”
Many years later, that question spurred the construction of the Jain Society of Greater Atlanta. Madhu was determined to give the future generation a space where they could learn and grow spiritually. A “deeply spiritual” Madhu directed all her focus towards community building through the JSGA, where she made history as the first female president. Under her leadership, the organisation grew in scale and vision, evolving into one of the most vibrant and active Jain societies in the US. Madhu currently serves as the society’s Executive Committee Member, and is a prominent leader of the national Jain community through JAINA (Federation of Jain Associations in North America).
Apart from this, she and Jagdish contribute to various causes through the Sheth Foundation and the Sheth Family Foundation. The latter supports several charities in India and in the US while the former supports scholars in the field of marketing. They have established the Sheth Distinguished Alumni Award and funded the Sheth Lecture on Indian Studies at Emory.
THE LEGACY
As a young Indian woman experiencing Western culture for the first time, Madhu could have lost herself in the crowd. As the wife of a well-known academic, she could have slid into the background. She stood her own, even as she played the role of the supportive life partner. Her children, now with families of their own, are her pride and joy. She continues to serve as a volunteer and mentor to the community. Her effervescent face radiates pure zest for living as she talks about the importance of immersive experiences that teach a thing or two about life. “When the children were mature enough, we moved the family to Copenhagen, Denmark for a year. In that year, we explored Western Europe in depth.”
Madhu Sheth – gypsy soul, spiritual influencer, ambassador of Indian culture – has never been shy or unsure of who she wanted to be. She is the modern iteration of Shakti (Strength) embodying individuality, grace, and compassion. And, she has a disarming smile to match!
MAPPING THE INDIA WITHIN
Bharat: Then and Now
“I was seven when India became free. I remember the parades, the flags, the joy—every shop and building was decorated. Today, I see India as a confident, capable, and globally respected nation.”
Bharatiya Values that Travelled
“Honesty, humility, and kindness — these are the values I carried from India. I learnt many good things in America, but my core remained the same.”
Generations Abroad: A New Bharatiya Identity
“We raised our children to respect elders, be spiritual, and proud of their heritage. My children are Indian at heart and American in spirit.”
Pride, Progress, and the Spirit Of Bharat
“India represents the ethos of ‘Vasudhaiva Kutumbakam.’ India today is more helpful, more confident, more compassionate. When I see our Prime Minister reaching out to the world during crises, I feel our nation’s soul is alive and generous.”
Dreams for the Youth and Future of Bharat
“I want to see India regain her old glory and status as the world’s top nation. The youth have a key role to play. I would advise them to study hard, respect family, and serve the nation. Be proud Indians, and good human beings.”
BACK TO THE FUTURE – IN FIVE MOMENTS
Food Cravings
THEN
I enjoyed Gujarati and South Indian dishes —anything crunchy and full of flavour.
NOW
I start my day with fruit, yoghurt, and a protein-packed ‘thepla’.
Sport Spirit
THEN
I played kho-kho, table tennis, badminton, tennis during school years.
NOW
To encourage my children, I learned to swim, and I enjoyed skiing as well. Now I walk.
Music Tastes
THEN
As a dancer, I loved Garba beats. We also listened to Lata Mangeshkar, Mohammed Rafi, Kishore Kumar. My father was a great singer and I have his creative genes.
NOW
America introduced me to the Beatles, Dolly Parton, and now Taylor Swift.
Holiday Life
THEN
A break from school! Also, it meant festival celebrations.
NOW
Travel means discovery. We have probably visited all the continents.
Leisure Habits
THEN
Dancing brought me pure joy.
NOW
I find my centre through meditation and gardening.
AKA
Madhuri Sheth Jain Society of Greater Atlanta | Executive Committee Jain Society of Greater Atlanta Madhuri Sheth | Madhuri Sheth Sheth Family Foundation | Co-Founder Sheth Family Foundation Madhuri Sheth | Madhuri Sheth Sheth Foundation | Sheth Foundation Co-Founder Madhuri Sheth
